The Birth And Rise Of Marvel Comics Ultimate Line

What does a comic publishing company do when their continuity is convoluted and they need to reinvigorate their main lines and gain new readers and interest for their characters all over again, but they don't want to change the regular line? Create a new line of course! And thus marvel comics ultimate line was conceived and implemented, and has enjoyed monumental success.

Launched in the year 2000 with one title, Ultimate Spider-Man, marvel comics ultimate line intended to take marvel's most popular characters back to day one and reimagine them to attract new readers to the fold. In doing so, they updated events and colloquialisms and slang, and so forth to be more accessible to readers today. A year later, two more books in the marvel comics ultimate line were launched, Ultimate X-Men and The Ultimates, the marvel comics ultimate line version of the Avengers. Not too long after those came the first family of marvel comics ultimate line with the Ultimate Fantastic Four.

Not wanting to grow too fast, aside from the occasional team-up book, marvel comics ultimate line was restricted to these four books, which encompassed the main four properties at marvel. Some of the books were darker, more realistic and more mature, like The Ultimates, while others were more kid-friendly and fun, like Ultimate Spider-Man. In fact, the popularity of Ultimate Spider-Man is what rocketed marvel comics ultimate line to critical acclaim. After years of lackluster Spider-Man titles in the main marvel universe (referred to as the 616), this new book brought back the fun and innocence of the character that everyone originally fell in love with back in the 70s. And with the superstar creative team of Brian Michael Bendis and Mark Bagley, who worked on the book together for over 100 consecutive issues, the book couldn't go wrong.

Though the Ultimates was plagued with lateness, the other books continued on and readers continued to flock to the new marvel comics ultimate line. It was here that they found the kinds of stories that they longed for in the 616. Overnight, the marvel comics ultimate line had breathed new life into marvel characters and interest for them. It also showed marvel what fans wanted, and though it hasn't always been carried over, some of that same creativity has been applied to the 616 in hopes (to some degree of success) that it too would be reinvigorated and gain new interest.

Most recently, the marvel comics ultimate line has seen the seeds planted for its first major crossover. Eight years in the making, the marvel comics ultimate line has come into its own and has stolen the hearts of readers from young to old.